Why Your Competitors Chose Microsoft 365 Business Central

Microsoft Dynamics 365 Business Central is an all-in-one business management solution. It serves small and mid-sized companies. It brings finance, sales, inventory, operations, and customer management together in one easy-to-use system. Because it’s part of the Microsoft ecosystem, Business Central works naturally with tools many teams already use, like Outlook, Excel, Teams, and Power BI, making day-to-day work simpler and more connected.

Why Business Central Matters

As businesses grow, spreadsheets and disconnected systems stop working. Information gets scattered, processes slow down, and decision-making becomes guesswork. Business Central matters because it gives clarity. It provides teams a single, reliable view of their business, helps leaders spot issues early, and allows companies to adapt quickly.

Did you know:

1. Business Central is recognised by reputable industry outlets — Forbes Advisor says it is one of the best ERP systems available as of 2024. This fact is reinforcing its credibility and market leadership.

2. Payback in less than six months, with 265% return on investment (ROI) over three years

Benefits of Business Central

Business Central is designed to make work easier, not harder. Some of its biggest benefits include:

• Everything in One Place: Finance, sales, inventory, and projects all live in a single system. It supports over 45,000 companies worldwide.
• Real-Time Visibility: See up-to-date data and performance metrics whenever you need them.
• Room to Grow: The platform scales as your business expands.
• Work from Anywhere: Cloud access means your team isn’t tied to the office.
• Built for Microsoft Users: Seamless integration with Excel, Outlook, Teams, and Power BI.
• Lower IT Burden: No heavy infrastructure or costly maintenance to manage.

Essentials vs. Premium BI Licensing

Business Central offers two licensing options so businesses only pay for what they need.

Essentials

The Essentials license covers core business needs, including:

• Financial management
• Sales and purchasing
• Inventory and supply chain
• Project management

This option works well for most service-based and distribution-focused businesses.

Premium

Premium includes everything in Essentials, plus advanced capabilities for:

• Manufacturing
• Service order management

If your business builds products or manages complex service operations, Premium is usually the better fit.

Features & Functionality of Business Central

Business Central supports your business from end to end with features such as:

• Financial Management: General ledger, budgeting, cash flow forecasting, and reporting
• Sales & Customer Management: Quotes, orders, invoicing, and customer insights
• Supply Chain Management: Inventory tracking, purchasing, and vendor management
• Project Management: Track costs, time, and project profitability
• Manufacturing & Service Tools (Premium): Production planning, bills of materials, and service contracts
• Reporting & Analytics: Built-in reports with powerful Power BI dashboards
• Customization Options: Extend and tailor the system using Microsoft Power Platform

Business Central vs. The Competition

There are many ERP options on the market, but Business Central stands out for a few key reasons:

• Familiar Microsoft Experience: Users learn it faster because it feels like other Microsoft tools
• Flexible Deployment: Available in the cloud or on-premises
• Strong Value for Cost: Enterprise-level features without enterprise-level pricing
• Easy Customization: Add apps and extensions as your needs evolve

Compared to solutions like NetSuite, SAP Business One, or QuickBooks Enterprise, Business Central offers a well-balanced mix of power, usability, and affordability.

Best Industry Fits Towards Business Central Advantage

Business Central is flexible enough to support many industries, including:

• Manufacturing
• Wholesale and distribution
• Retail and eCommerce
• Professional services
• Healthcare and life sciences
• Construction and project-based businesses

Because it’s highly customizable, it can be tailored to industry-specific workflows and requirements.

How Much Does Business Central Cost?

Business Central uses a subscription-based pricing model, typically charged per user per month. Your total cost depends on factors such as:

• Whether you choose Essentials or Premium
• The number of users
• Any additional apps or customizations
• Implementation and training needs

Licensing costs are generally between $8 to $100, depending on features and services, along with implementation costs. Working with the right partner helps ensure you get the most value from your investment.

Implementation Process of Business Central

A successful Business Central implementation follows a clear, structured approach:

1. Discovery: Understand your goals, challenges, and processes
2. Configuration: Set up the system to match how your business works
3. Data Migration: Move data from your existing systems
4. Testing: Validate accuracy and performance
5. Training & Go-Live: Prepare users and launch confidently
6. Ongoing Support: Fine-tune and optimize after launch

An experienced implementation partner can make this process smoother and faster.

Is Business Central Right for Your Company?

Business Central is a great fit if your business has outgrown basic accounting software and needs better control, visibility, and scalability. It’s especially well-suited for companies that already rely on Microsoft tools and want a system that can grow with them. For very large enterprises with highly specialized needs, a more complex ERP may be required.

Microsoft AI Cloud Partner Program

Microsoft Dynamics 365 Business Central is delivered through the Microsoft AI Cloud Partner Program, meaning only certified partners with proven cloud and AI capabilities can implement and optimise it effectively. The difference is not technical but more financial.

Businesses working with experienced AI Cloud Partners reduce implementation risks, accelerate go-live timelines, and unlock automation, predictive insights, and AI-driven reporting that competitors are already using to move faster. Without the right partner, migrations stall, costs rise, and adoption fails. With the right one, organisations gain real-time visibility, automated workflows, and measurable ROI within months.

Techcronus operates within this certified ecosystem to help businesses in the US, UK, and Middle East deploy Business Central strategically — not just technically. If your competitors are leveraging Microsoft’s AI ecosystem and you are not, the gap will widen.

Talk to our certified Business Central experts before your next quarter planning cycle begins. Learn More about Dynamics 365 Business Central. Connect with a Microsoft partner like Techcronus attend a live demo, or explore Microsoft’s resources to see how Business Central can simplify operations and help your business move forward with confidence.